Australian Tattoo and Art Expo is back in Sydney at the Royal Hall of Industries, Moore Park. Jimmh Creations will be there all weekend filming the event - capturing all of the entertainment, action and artists.
We are not only filming the event, but Jimmh Creations also developed and executed the media strategy, driving ticket sales and artists to book space in the venue.
We hit the market with an outdoor campaign, targeting the CBD and fringe areas. This followed with Taxis that fill the gaps in and around the city and target the hotspots where are demographic spends a lot of its time. A week out from the event, we drove ticket sales on radio, by finding our audience in both Nova and MMM. If your in Sydney - get down to check it out! For more information on the Tattoo Expo and when they are arriving near you - visit here: www.tattooexpo.com.au